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Without this social scholarship, I would have woken up with regrets. Today, I know my worth.

Testimonial Social scholarship
After high school, Luna Krief had no particular desire to attend a business school and initially considered a career in teaching. But after completing a BTS in Tourism, she discovered a strong passion for management and marketing. Thanks to the CAP BBA program (an intensive preparation for the ESSEC entrance exams, both written and oral), she gained admission to ESSEC
Without this social scholarship, I would have woken up with regrets. Today, I know my worth.
The social scholarship from the ESSEC Foundation became a turning point for her :

"As a scholarship recipient, I am convinced that it gives students the opportunity to unlock their full potential. Thanks to it, we have the chance to explore a range of professional opportunities that ensure a bright future."

At ESSEC, she flourished, guided by inspiring professors and the Career Center. "I discovered a passion for consumer behavior, a field that combines psychology and business." Her journey now leads her to the Master in Marketing & Society at Sciences Po Paris, with a clear goal: to reinvent sustainable tourism.

"I want to help groups like Accor or Club Med adopt practices that respect the environment and local communities."
In the long term, she aspires to become a strategic marketing consultant or brand manager, balancing performance with positive impact.

"ESSEC taught me to dream big. Today, I want to inspire other students to believe in their dreams, just as I was able to, thanks to this scholarship."

You too can support students like Luna’s by making a donation to the ESSEC Foundation. 

I MAKE A DONATION

 
Feb. 2, 2026, 11:44 a.m.

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